We draw logo caricatures for all types of business professionals. Your business cards and promotional materials will capture notice of potential clients, and they’ll be more likely to remember you when they require your services the next time. Your clients will enjoy your special caricature promotional business materials. Your potential customers will be able to tell at a glance what type of business you have and they’ll recognize your likeness on a card.
Carefully following your instructions, we’ll turn your ideas into an amazing hand-illustrated graphic. We will illustrate your caricature or your ideas from supplied photos and graphics. You may use your logo for all types of promotional purposes, including: signs, business cards, brochures, pamphlets, and websites. Your bright and inspiring logo will draw attention to your business. We’ll design and illustrate a full-color logo based on your caricature for your business’s promotional requirements. I supplied several choices and discussed how they might be positioned underneath.Amazing Caricature Logo Designs for Business Cards, Signs, Websites & Promo Materials That Draw Attention to your Business! From the beginning, it was to be placed underneath the truck, like it was being driven over.īeing a logo design, and also the nature of the business, it needed to be a chunkier typeface. The final stage once the actual recovery truck vector cartoon was complete was to add the company name. The driver also needed to look a bit oily, so we used the same technique there too. The more I did, the more I liked it and was happy with the result. I went to work with a brown, rust-colour and began drawing in the rust patches on all the vehicle panels. This raised a few concerns, as I was worried it might look more like someone had put chocolate mousse all over it! So I had to go about adding in rust to the truck in my usual style. Adding rust and ageing the cartoon vehicleĪnother requirement for the recovery vehicle cartoon was that it had to be aged. I made sure he looked as cheeky and cute as possible, tucked away in the passenger seat. The cartoon dog was great fun to do, with all his scruffy fur. We chose red, as this was striking and would also show up at a small size (social media avatars and the like). This meant that we needed a bright contrasting colour for the driver’s shirt. The cartoon recovery truck had to be in a traditional light blue. I’ve written a blog about the advantages of vector over bitmap images here. It means it can be used across a variety of mediums – very useful when creating merchandise or vehicle signage. You can also scale the logo to any size without loss of quality. The main advantage of creating the logo as a vector is that the colours and lines are always much crisper. I generally work in vector 99% of the time when designing a cartoon logo. Once the pencil drawing had been approved, I moved onto creating vectored clean outlines for the truck and its occupants. Creating the cartoon recovery truck logo vector
The front-on angle was preferred and this was refined into a tidier pencil visual. I created a couple of rough initial sketches from a variety of angles and the client fell in love with them immediately. The company name would later be incorporated as a road or similar, like the truck is speeding away over the top of it. There was the requirement for a cartoon version of the business owner leaning out of the driver’s window, accompanied by his furry companion – a cute cartoon dog! Neither of these had to be a caricature but just capture a likeness. Usually, when I draw I don’t tend to use a lot of references, but on this occasion it was essential. It needed to have energy, be eye-catching and above all, fun! The recovery truck also needed to be based around a specific model – an Mk.1 Transit truck. The client had an idea in their head of what they wanted for the logo. This kind of madness is right up my street, so I reached for the sketchpad… Starting the recovery truck pencil drawings The cartoon recovery truck also needed to be towing a large spanner, with sparks sparking from the trailing edge. My brief was to design a fun cartoon logo depicting the recovery truck and two smiling occupants. I had a great deal of fun creating this cartoon logo design of a recovery truck for a local company.